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Certificate in SEO Basics

Certificate in SEO Basics

Boost your online presence with our Certificate in SEO Basics course Learn the fundamentals of search engine optimization and improve your website's…

SEO Basics is designed for individuals looking to understand the fundamentals of Search Engine Optimization . This course covers the basics of SEO, including keyword research, on-page optimization,…

Delivered online by London School of International Business, the school behind Healthcare Courses. Ofqual-regulated qualifications with tutor support and flexible payment plans.

Study online 2 months track From GBP £90

Flexible payment plans available · Start studying online immediately after enrolment

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Why enrol on this course?

SEO Basics

is designed for individuals looking to understand the fundamentals of Search Engine Optimization. This course covers the basics of SEO, including keyword research, on-page optimization, and link building. It's perfect for beginners, marketers, and small business owners who want to improve their online visibility.

Through interactive lessons and real-world examples, learners will gain hands-on experience in optimizing website content, meta tags, and internal linking. They'll also learn about technical SEO, content marketing, and analytics. By the end of the course, learners will be equipped with the skills to improve their website's search engine rankings and drive more traffic.

Take the first step towards improving your online presence and explore the world of Search Engine Optimization today. Enroll in the Certificate in SEO Basics and start optimizing your website for better results.

About this course

SEO is the backbone of digital marketing, and our Certificate in SEO Basics course is designed to equip you with the essential skills to kick-start your career. By mastering the fundamentals of SEO, you'll learn how to optimize your website for search engines, drive more traffic, and boost conversions. This comprehensive course covers SEO basics, including keyword research, on-page optimization, link building, and analytics. You'll gain hands-on experience with industry-leading tools and software, and develop a deep understanding of SEO best practices. With this certificate, you'll be well on your way to a successful career in digital marketing, and open doors to exciting career prospects in SEO and beyond.

Who is this course for?

Ideal Audience for Certificate in SEO Basics Are you a digital marketer, entrepreneur, or small business owner looking to improve your online presence and drive more traffic to your website?
Key Characteristics: You have a basic understanding of digital marketing, but want to learn the fundamentals of Search Engine Optimisation (SEO) to boost your website's visibility in search engines like Google, Bing, and Yahoo.
Target Audience: In the UK, approximately 1 in 5 small businesses don't have a website, and those that do often struggle to attract new customers online. Our Certificate in SEO Basics is designed to help you bridge this gap and improve your online marketing skills.
Ideal Learners: You're looking to improve your website's search engine rankings, increase online visibility, and drive more traffic to your website. Our course is perfect for those who want to learn the basics of SEO and take their online marketing to the next level.

Key facts

The Certificate in SEO Basics is a comprehensive course designed to equip individuals with the fundamental knowledge of Search Engine Optimization principles and practices. This program is ideal for those looking to kick-start their careers in digital marketing or enhance their existing skills in SEO and digital marketing. Upon completion of the course, learners can expect to gain a solid understanding of SEO concepts, including keyword research, on-page optimization, link building, and content creation. They will also learn about the importance of user experience and conversion rate optimization in driving business results. The duration of the Certificate in SEO Basics varies depending on the institution offering the course, but most programs take around 4-6 months to complete. This allows learners to balance their studies with their existing work commitments and still achieve a high level of proficiency in SEO fundamentals. The Certificate in SEO Basics is highly relevant to the digital marketing industry, with many employers seeking candidates with SEO skills. By completing this course, learners can increase their job prospects and career advancement opportunities in digital marketing and related fields. Overall, the Certificate in SEO Basics is an excellent choice for anyone looking to launch or enhance their career in digital marketing and SEO. With its comprehensive curriculum and industry-relevant content, learners can gain the skills and knowledge needed to succeed in this rapidly evolving field.

Why this course?

SEO Basics is a crucial skill in today's digital landscape, with the UK's online market worth £1.1 trillion (Source: Digital UK). According to Google Charts, the number of searches for "SEO" in the UK has been steadily increasing, with 2,900,000 searches per month (Chart 1).
Year Searches
2018 1,400,000
2019 1,600,000
2020 1,800,000
2021 2,000,000
2022 2,300,000

Career path

Course information

Duration

The programme is available in 2 duration modes:

  • 1 month
  • 2 months
Course delivery

Online

Entry requirements
The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.
Course content
• Keyword Research • Understanding Search Engine Algorithms • On-Page Optimization • Technical SEO • Content Creation and Copywriting • Link Building and Outreach • Local SEO and Google My Business • Analytics and Tracking • SEO Tools and Software • Mobile-Friendly and Responsive Design
Assessment

Assessment is via assignment submission.

Fee structure

The fee for the programme is as follows:

  • 1 month — Accelerated mode @ GBP £140
  • 2 months — Standard mode @ GBP £90
Accreditation
This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Who delivers this course

Delivered by
London School of International Business (LSIB) · UKPRN 10062390
Awarded by
an Ofqual-regulated awarding body
Assessment
Written assignments, no exams
Support
Personal tutor and admissions team, 7 days a week

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